Trade Partners


The World of Whirlpool features an invitation-only brand experience located in the Penthouse.  Trade partners, designers, industry influencers, executives and top sales associates from around the globe visit the World of Whirlpool for immersive-style training, hands on product interactions, innovative meetings and more.

our team

Our incredible team of appliance experts and hospitality professionals are looking forward to creating one-of-a-kind experience for you as you explore the World of Whirlpool.

the space

Our Penthouse features ten live kitchens, two interactive laundry arenas and two stunning rooftop terraces with sweeping views of downtown Chicago. If you are attending one of our industry-leading training sessions, every detail of your visit is curated by one of our remarkable Production Designers. We look forward to sharing the future of kitchen and home innovation with you.

The top of World of Whirlpool building, the penthouse
World of Whirlpool chefs prepping food for an event
World of Whirlpool staff inspecting equipment before an event
World of Whirlpool employees going over the event check list